The textile industry of Borujerd is one of the significant and historical industries in this city. Borujerd is recognized as a center for fabric and textile production in Iran, with a long-standing history in this field. In Iran, the textile industry is the second-largest industry in the country after oil, and Borujerd’s textile sector stands out due to its high diversity, both in terms of success and its broad market appeal. This industry also serves as an important source of employment for the local population, with many families in Borujerd engaged in this sector.
The Textile Industry of Borujerd
The textile industry of Borujerd began its operations in 1983. This industry started in the city of Borujerd, located in the Lorestan province in western Iran, with an investment of approximately 15 billion rials. The foundation of this large project spans an area of 124,000 square meters. The units of this industry include dyeing, weaving machines, ring spinning, open-end spinning, yarn dyeing, finishing, and printing. The Borujerd textile industry has an annual production capacity of 20 million meters. Its products include various types of shirting, bedding, clothing, curtain, and upholstery fabrics. The workforce of this large facility consists of 1,200 personnel. The factory uses the finest raw materials for product manufacturing and boasts the most modern and up-to-date textile machines and laboratory equipment. These workshops often combine traditional and modern techniques in their production processes.
The textile industry of Borujerd has consistently strived to stay at the forefront of the industry, fulfilling customer needs in the shortest time possible. Additionally, with the technical knowledge and experience of its employees and the use of the best raw materials, it has been able to produce products that meet international standards. Currently, the textile products of Borujerd are primarily exported to Italy. In the near future, with the implementation of a garment sewing project, the company plans to export not only fabrics but also finished garments. Today, the Borujerd textile industry is undoubtedly one of the most prominent companies in Iran’s textile sector. Its name is well-known to all stakeholders and experts in Iran and Europe and enjoys a strong reputation.
Problems Facing the Textile Industry of Borujerd
Like other companies in the textile industry, the textile sector of Borujerd has faced numerous challenges related to a lack of strategic planning. One of the major issues is the difficulty in selling its products, which stems from a lack of proper marketing and a clear understanding of the market. Another problem is the influx of low-quality products from neighboring countries at competitive prices. The market dominance of these imported goods has significantly reduced the share of domestic producers. A lack of investment continues to harm the company, with insufficient capital injections preventing the modernization of machinery. This negatively impacts both production and product quality. The country’s sanctions, price fluctuations, and raw material shortages also affect production.
Other challenges include a lack of innovation and a decrease in competitiveness. The company also faces a shortage of skilled labor, a lack of interest in the profession, and unresolved issues related to workers and those employed in the sector. Lastly, changing customer preferences, particularly among the youth, present a challenge. Rapid shifts in consumer taste can create difficulties for textile companies. The only solution to this is for producers to adapt quickly and maintain high flexibility in response to these trends.
